Company context
Working across various companies ranging from startups building blank canvas vanilla design systems to large enterprises with established, multi-team design systems.
Project/task requested
Figma design system re-organization applying best practices to streamline component structure, improve maintainability and scalability.
Who & how
Collaborated with cross-functional teams including designers, developers and product owners to align design tokens, workflows and component usage.
What was done
Implemented variable tokens and tokenization strategies to optimize and reduce Figma file size and complexity, enhanced interactive components with optimized variants and built well-organized white-label SaaS spinoffs that live within the larger brand design system.
Outcome
Delivered scalable, efficient design systems that empowered multiple teams, improved design consistency, reduced production overhead and supported brand flexibility across products.
The working prototype is an explorer for the system itself: four white-label brands running off one token set, with the chain from component to ramp step on every swatch. Reconstructed from client work using synthetic data.
Switch brands and watch the system follow.